Shows / Built on Behavior
Show Built on Behavior
Business is people behaving.
Why people buy, trust, stay and refer. Built on Behavior is a long-form conversation about how human behavior shapes decisions, relationships, leadership, marketing and sales.
Decisions
What's really going on when someone says yes, no, or "let me think about it."
Relationships
How trust gets built, and how it gets lost, between people who do business together.
Leadership and sales
Leading teams and leading conversations, from people who do both well.
Who we talk to
Owners, operators and the people they trust.
Guests are business owners, advisors and experts with something real to say about how people behave at work. Every guest gets the full production treatment: the finished episode, clips and an article to share.
Next step
Got a story worth telling?
Tell us a little about yourself and what you'd want to talk about.